Level 1 - Foundational Category Management Case Study: Applying Your Category Management Fundamentals Tactics This is course 9 of

This is course 9 of 12 in our Category Management Master’s Series

This course gives participants the ability to strategically understand shelf space (without the technical requirements)

shopper insights and shopper marketing

resaltando tanto las fortalezas de cada fuente

and the competitive nature of the categories

Level 1 - Foundational Category Management Case Study: Applying Your Category Management Fundamentals Tactics This is course 9 ofThis case study is for individuals looking to enhance their learning experience (suggested that it is purchased as a supplement to our Foundational CPCA program) with a "real life" application of the acquired knowledge. You are a consultant for Retailer X, and will be working with them to develop a category plan in the Chilled Juice category. As you progress through the Level 1 training courses, you will build parallel components into a category plan.