Hot Text: Web Writing That Works Susan A. Greenfield Forced to confront war and

Forced to confront war and mortality during her childhood

you'll get this and more as you

Author: John Mersheimer

Gregor Clark

the liturgical season

Hot Text: Web Writing That Works Susan A. Greenfield Forced to confront war andAttention, Web writers! This book will show you how to craft prose that grabs your guests' attention, changes their attitudes, and convinces them to act. You'll learn how to make your style fast, tight, and scannable. You'll cook up links that people love to click, menus that mean something, and pages of text that search engines rank high. You'll learn how to write great Web help, FAQs, responses to customers, marketing copy, press releases, news